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Out of Toilet Paper? Twitter Can Help

Posted on January 15, 2015 / Published by / Leave your thoughts


“I’ve just has a reasonably large poo and there is no toilet roll left on the @virgintrains 19:30 train from Euston to Glasgow pls send help.” Whether a cleverly devised stunt or an authentic cry for help, Adam Greenwood showed just how helpful social media can be.

@VirginTrains responded to the poor boy immediately, asking him in which cabin his struggle was taking place. The staff on board, equipped with rolls of toilet paper, quickly came to Adam’s aide. This could have been a bad situation for Adam, along with other passengers, so according to Virgin Trains spokesman, he and his colleagues were happy to help finish what Adam started.

Were it not for internet on mobile, social media (the Twitter platform in particular) and excellent coverage from Virgin Train’s social media team, Adam’s fateful expedition could have been a complete disaster. But in just two minutes, his day was salvaged — and with @VirginTrains on his side, Adam did not have to experience it alone.


“As soon as I saw the was no paper – I instantly thought, let’s Tweet about it and make people laugh,” said Adam. “There were a few small laughs on Twitter but nothing more. Then I sort of realised – oh no – there actually is no paper.”

So, though a thoroughly amusing story, this is also a great lesson for those providing social customer care. Being fast and efficient can save someone’s day!